Chiara Marullo is a multilingual UGC creator who makes short-form video ads and organic content for travel, hospitality, tech and wellness brands. She is a full-time solo traveler, so most of her work is filmed on location: hotel and Airbnb tours, product reviews on the road, drone footage of properties. She scripts, films and edits end to end in English, Italian or Spanish, and reports 30+ brands and 100+ ads to date. Useful to nomad businesses that need TikTok and Instagram creative without putting an agency on retainer.
Chiara Marullo: UGC video for travel brands, filmed on the road
Most brands serving nomads have the same problem: they need a steady stream of short-form video that looks like a real person shot it, and the people who can shoot it convincingly on location are not sitting in an agency office. Chiara Marullo is a UGC creator who solves that by living the format. She travels solo full time and films for travel, hospitality, tech and wellness brands from wherever she happens to be.
What Chiara Does
- UGC ads and organic content. Short-form video for TikTok and Instagram, written and shot as creator content rather than as a commercial, delivered as ad creative or as posts for the brand's own feed.
- Travel, Airbnb and hotel content. Property tours, stay reviews and destination footage for accommodation and travel-lifestyle products, filmed on location instead of staged at home.
- Product and brand photography. Stills alongside the video, including the flat, well-lit product shots a listing page needs.
- Drone videography. Aerial footage of hotels, Airbnbs and properties, which is the shot most small operators cannot get themselves.
- End-to-end production. Concept, script, filming and editing in one pass. Her published case studies for Replit and TORRAS both note that she developed the concept herself with no creative direction from the brand.
- Three languages. English, Italian and Spanish, so one creator can cover three markets rather than three.
Why It Makes Sense for Nomads
The useful thing here is not the follower count, it is the location. A coliving in Bali, a coworking in Lisbon or a travel eSIM all need footage shot in the situation the product is actually used in, and flying a creator out is usually the largest line in that budget. A creator who is already moving between those places removes it.
The track record is specific enough to check, which is rare in this category. Replit came back for a second collaboration, a sponsored reel for their Agent 4 launch. A TORRAS campaign filmed in Japan did 24k reel views and the brand returned the following season. Her client wall includes Endel and Vegan Outreach. She reports 30+ brands and 100+ ads over three years, and her own page at 18k followers.
The honest framing: this is a service you hire, not a resource you browse. If you run a nomad business and your content is the bottleneck, she is worth an email. If you are a nomad looking for something to read or book, this listing is not for you.
Pricing
Quoted per project. Rates are not published on the site and she sends them by email on request, which is normal for creator work where the price depends on video count, usage rights and whether the brand wants to run the footage as paid ads.
A creator who is already where your customers are, which is most of the cost of this kind of content.